Internet Marketing One Analysis Report Sample

Internet-Marketing-One.Com

PO Box 264

Galesburg, Michigan 49053-0264

www.Internet-marketing-one.com

SAMPLE Printed REPORT

www.sample-travelagency.com

Web Page Ranking and Structure Analysis Report

FOR

Sample TRAVEL AGENCY

3140 Great Report St, Suite 4

New York, NY 15012

We are randomly selecting companies with superior web sites, like yours, and providing them a free web page marketing analysis. The analysis we provide would normally cost over $200.00 USD, but as a promotion we are offering it to you free with no strings attached. The work has already been done and all we are giving you is information about your web site for you to use any way you wish. We will be mailing to you a copy of this analysis report as well.

Did you know that according to the US Census Bureau over $6,272,000,000 in travel arrangements and reservations are accomplished by e-commerce annually. That’s over 25% of the entire travel industry's total annual commerce. To compete for this large piece of the market you must have a web site that people can find using the keywords that they use to search for your service. That's where we come in. We can help you raise the ranking of your web site! Remember Internet Marketing is about becoming #1.

Three search engines control 95% of all worldwide search engine traffic; they are Google (52%), Yahoo (24%) and MSN (19%). While we work with all three and many more, we pay special attention to Google because they provide the biggest return on any marketing investment.

1) Your web site www.sample-travelagency.com has no Google popularity ranking (PR) with a PR 0 (0 out of a possible 10).

2) Google recognizes 10 reciprocal links with your www.sample-travelagency.com web site which is very poor. While link popularity is only one of over 200 criteria Google uses to rank a web site it is a very important one. Your leading competitors have thousands of reciprocal links on their sites and you need to increase your reciprocal links with travel related, quality links, that Google recognizes on your site as well to rank higher.

3) Your home page (www.sample-travelagency.com/index.htm) which is the most important page regarding search engine ranking, is not structured (html code) to compete well with the best keywords/phrases in your market area (see Home Page Structure Analysis below).

We reviewed your web site and the words people actually used to search for services like yours. All the keywords/phrases we researched are listed below with the percentage of actual searches done using those keywords/phrases during July 2004. This represents over 618,713,964 searches done last month. The biggest market keyword/phrase used by internet users who searched for your service was “travel” followed by “vacation packages” followed by “Disney vacations”. The largest and most competitive market keyword/phrase is “travel” which we recommend as the best and your primary web site should be built around. If you were to be in the first 3 pages in Google, Yahoo and MSN with this keyword/phrase it would bring considerably more visits to your web site and consequently more business. We recommend you to publish separate web sites or doorway pages structured for all other keywords and phrases listed below the top keyword. Google has over 171,000,000 web sites indexed for the keyword/phrase “travel”, 6,620,000 sites indexed for “vacation packages”, and 1,600,000 for the keyword/phrase “Disney vacations”. Here are the keywords/phrases we researched and their search results for July 2004.

· travel (79.1% of 618,713,964 total searches = 489.402,746 “travel” searches conducted by people using all search engines in July 2004)

We evaluated your web site using all the keywords/phrases listed above to in Google, Yahoo and MSN. The results gave your web site an Internet Visibility Percentage of 7.26% (out of 100%). Here are the specific results:

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "travel".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "vacation packages".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "Disney vacations".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "travel agent".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "Hawaii vacations".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "travel agency".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "family vacations".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "cruise lines".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "honeymoon vacations".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "corporate travel".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "European vacations".

o Your web site is not in the first 200 positions, 20 pages in Google using the keyword "Epcot Packages".

o Your web site (www.sample-travelagency.com/aboutus.htm) was in the 16th position, 2nd page in Google using the keyword "NY travel agency". (Note: Our analysis shows that less then 0.01% of people used this term to search for services like yours in July 2004)

o Your web site (www.sample-travelagency.com/cal_burk_frm.htm) was in the 147th position, 15th page in Google using the keyword "NY travel agency". (Note: Our analysis shows that less then 0.01% of people used this term to search for services like yours in July 2004)

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "travel".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "vacation packages".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "Disney vacations".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "travel agent".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "Hawaii vacations".

o Your web site (www.sample-travelagency.com) was in the 26th position, 2nd page in Yahoo using the keyword "travel agency".

o Your web site (www.sample-travelagency.com/aboutus.htm) was in the 160th position, 8th page in Yahoo using the keyword "travel agency".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "family vacations".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "cruise lines".

o Your web site (www.sample-travelagency.com/honeymoon.htm) was in the 58th position, 3rd page in Yahoo using the keyword "honeymoon vacations".

o Your web site (www.sample-travelagency.com/birdgeregister.htm) was in the 189th position, 10th page in Yahoo using the keyword "honeymoon vacations".

o Your web site (www.sample-travelagency.com/corporate.htm) was in the 78th position, 4th page in Yahoo using the keyword "corporate travel".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "European vacations".

o Your web site is not in the first 200 positions, 10 pages in Yahoo using the keyword "Epcot packages".

o Your web site (www.sample-travelagency.com) was in the 3rd position, 1st page in Yahoo using the keyword "NY travel agency". (Note: Our analysis shows that less then 0.01% of people used this term to search for services like yours in July 2004)

o Your web site (www.sample-travelagency.com/aboutus.htm) was in the 5th position, 1st page in Yahoo using the keyword " NY travel agency ". (Note: Our analysis shows that less then 0.01% of people used this term to search for services like yours in July 2004)

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "travel".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "vacation packages".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "Disney vacations".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "travel agent".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "Hawaii vacations".

o Your web site (www.sample-travelagency.com) was in the 23rd position, 2nd page in MSN using the keyword "travel agency".

o Your web site (www.sample-travelagency.com/aboutus.htm) was in the 138th position, 10th page in MSN using the keyword "travel agency".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "family vacations".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "cruise lines".

o Your web site (www.sample-travelagency.com/honeymoon.htm) was in the 57th position, 4th page in MSN using the keyword "honeymoon vacations".

o Your web site (www.sample-travelagency.com/birdgeregister.htm) was in the 179th position, 12th page in MSN using the keyword "honeymoon vacations".

o Your web site (www.sample-travelagency.com/corporate.htm) was in the 68th position, 5th page in MSN using the keyword "corporate travel".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "European vacations".

o Your web site is not in the first 200 positions, 13 pages in MSN using the keyword "Epcot packages".

o Your web site (www.sample-travelagency.com) was in the 2nd position, 1st page in MSN using the keyword "NY travel agency". (Note: Our analysis shows that less then 0.01% of people used this term to search for services like yours in July 2004)

o Your web site (www.sample-travelagency.com/aboutus.htm) was in the 4th position, 1st page in MSN using the keyword " NY travel agency ". (Note: Our analysis shows that less then 0.01% of people used this term to search for services like yours in July 2004)

· This Internet Visibility Percentage of 7.26% means that your web site attracts few potential travelers when they search using the best keywords/phrases in your market area "travel", “vacation packages”, “Disney vacations”, etc. This also means that 93% of customers looking to travel never even find your web site.

· You may view our, multi-page, detailed report on each of your web site's by going to: http://www.internet-marketing-one.com/clients.htm and press your URL (www.sample-travelagency.com) and then enter your username "uta" and password: "agency" (without quotation marks) and you will be taken to your free analysis menu.

· This report will remain for 6 months and will be automatically updated after a Google crawl has been detected (approximately every 30-45 days).

www.sample-travelagency.com

· Your word count in the Title area is too low. You should consider increasing your word count in the Title.

· Your keyword frequency in the Meta Keywords area is too high. You should consider decreasing your Keyword count in the Meta Keywords.

· Your keyword prominence in the Meta Keywords area is too low. You should consider increasing your prominence in the Meta Keywords.

· Your keyword frequency in the Link Text area is too low. You should consider increasing your Keyword count in the Link Text.

· Your keyword prominence in the Link Text area is too low. You should consider increasing your prominence in the Link Text.

· Your keyword frequency in the Alt area is too low. You should consider increasing your Keyword count in the Alt.

· Your keyword prominence in the Alt area is too low. You should consider increasing your prominence in the Alt.

· Your word count in the Body Text area is too low. You should consider increasing your word count in the Body Text.

· Your total word count in the page as a whole is too low. You should consider increasing your word count.

· IMPORTANT NOTE: Link popularity score: 10 links to domain www.sample-travelagency.com were found using Google to perform the check. This is called your link popularity. Links from other sites are very important to achieving top rankings. The more links from other Web sites you have, the more it can help improve your rankings. It also makes it easier to get and stay indexed.

· IMPORTANT NOTE: Some engines do not read META tags or Title tags properly if the Title tag does not appear first in the Head area. Please move your Title tag so it's the first tag after the Head tag.

· IMPORTANT NOTE: The above html recommendations are general in nature. Our knowledge base tells us exactly how to adjust your html code above to meet top rated site statistics, which is the essence of our company's strength in positioning a web site.

It is apparent from your attractive and easy to navigate web site that you have devoted considerable resources to it. However, serious problems exist with the structure and search engine popularity of your web site which significantly reduces your site’s visibility to the traveling public. We recommend you take actions to improve the structure and link popularity of your site to be more competitive with the $6,272,000,000 in travel arrangements and reservations spent each year. We are experts in assisting your with this type of work.

We hope you find this information useful. If you wish we can help you raise your search engine rankings. We emphasize Google, Yahoo and MSN who control over 95% of the worldwide search engine market, but will also work with all other major search engines. We recently completed moving A1 Classic Car Parts Finder, Inc., www.classiccarpartsfinder.com from the 140 position, 14 page to the 1st position, 1st page in Google, Yahoo and most other major engines using the keyword/phrase "classic car parts" (with or without quotation marks).

If you have any questions email me. If you would like to discuss this analysis by phone include your phone number and I will have a representative call you and discuss these results during regular business hours (EST). Sometimes hearing and talking about the results and recommendations is a bit clearer then reading them.

Internet-Marketing-One.Com

PO Box 264

Galesburg, Michigan 49053-0264

INTRODUCTION

Popularity Ranking (PR) Factors

Keyword/Phrase Analysis

Web Page Ranking Analysis Summary

Your Home Page Structure (HTML) Analysis

www.sample-travelagency.com

Conclusion